Evolution in electronic mail advertising — Stripo.electronic mail

Get able to expertise the subsequent era of Stripo — an intuitive, user-friendly, and versatile electronic mail builder that can allow you to shortly and effortlessly carry your most modern concepts to life. Whereas retaining standard options from the earlier builder, the brand new Stripo editor opens the door to a world of unmatched potential in electronic mail creation.

Benefits of the brand new editor

To construct an electronic mail design software that may finest meet electronic mail entrepreneurs’ wants, we analyzed our seven-year expertise as an electronic mail builder and regarded our shoppers’ and customers’ suggestions and ache factors. By prioritizing enhancements to each the person interface (UI) and the person expertise (UX), the brand new editor presents a extra versatile and highly effective software in your electronic mail advertising campaigns. 

The primary run, or who can expertise the brand new editor

To make sure a seamless expertise for our customers, we initially launched the brand new editor for newly registered customers. A few of them see the brand new model of the editor straight away, whereas others nonetheless see the outdated model of Stripo however can swap to the brand new model anytime. This strategic method permits us to totally check the editor’s efficiency and make any vital refinements. 

All shoppers and customers who joined us earlier than June 2023 can use the brand new editor beginning in September 2023. Identical to the newly registered customers, some will see the brand new model, and others should swap to the brand new model manually.

Please be suggested:

• all of your present electronic mail messages and templates will stay totally appropriate with the brand new model of the editor;
• the outdated model of the editor will likely be accessible not less than till September 2024.

New options

Listed below are the launched options that make the brand new editor stand out:

“True” WYSIWYG editor

The “True” WYSIWYG will allow you to work on a design for a vital model of your electronic mail (desktop or cellular), swap to the mandatory mode, and ideal your electronic mail.

Under, within the “Upcoming options” part, you will discover a listing of the options we plan to launch quickly.

Enhancements

Person interface and person expertise (UI/UX)

Expertise the facility of our reimagined module structure, designed to supply a extra intuitive format and construction. To additional simplify customization, we have additionally included a devoted part for module templates.

Modules

The revamped module structure gives a extra user-friendly format and construction. We have additionally included a piece with module templates to simplify customization.

Blocks 

Take pleasure in fast and easy entry to particular person blocks, and benefit from hotkeys to optimize your workflow, enabling you to construct your emails with elevated effectivity.

No-code electronic mail growth

You will not must ask builders for assist when constructing common HTML emails, gamified emails, or emails with interactive, AMP, or dynamic content material. Even when you do, you have to their assist simply as soon as. They may code sure electronic mail components for you and save them to the Modules Library. Subsequent time when constructing a brand new electronic mail, you simply drop these modules into your template to reuse throughout electronic mail campaigns, no code.

Enhanced load instances 

Say goodbye to sluggish load instances and interruptions. The brand new editor is considerably extra environment friendly and quicker.

Upgraded code editor 

We’re excited to introduce our up to date and enhanced code editor, which is designed to optimize your electronic mail creation course of. This superior editor will enable for seamless interplay between the default CSS offered by our platform and your personal customized code. The improved interface will empower you to effortlessly personalize and fine-tune your electronic mail templates, hanging the right stability between predefined styling and your distinctive contact. Simply choose the popular factor and simply override its default styling, which is able to then be transferred to the customized CSS part for additional modifying and customization.

If you might want to revert to the unique styling, merely clear the customized CSS to revive the default settings. Moreover, the platform now presents Focus Mode and Examine Mode, offering you with much more management and adaptability in perfecting your electronic mail templates.

Expanded settings and magnificence choices 

Basic electronic mail types and message settings have been separated from the content material creation panel to streamline your workflow. We’re additionally creating an components tree that can assist you navigate your templates extra shortly and effortlessly. Let’s take a better have a look at these adjustments.

Expertise easy modifying with an intuitive workspace for all of your electronic mail advertising wants. Key options embrace the handy location “Help of Outlook,” in addition to customizable panels tailor-made to optimize your working surroundings. This highly effective mixture ensures a user-friendly expertise, making the modifying course of extra environment friendly and accessible than ever earlier than.

From outdated to new

Transitioning options from the outdated editor to the brand new editor takes time. Listed below are the options that aren’t but accessible within the new editor:

Nonetheless, our crew works diligently to make sure a easy and seamless transferal whereas sustaining a pleasant and supportive surroundings for our valued customers, and these options will likely be added to the brand new editor quickly.

In the meantime, if you might want to use any of those options, you may all the time swap to the outdated editor, add and work on these components, after which swap again to the brand new editor at any time.

Switching between editors

Switching between editors is a breeze and could be carried out anytime by means of your account and profile menu. You may swap again to the earlier model as wanted, and we’ll keep in mind your most popular model (though you may all the time modify it). Emails are appropriate with each editors.

If the brand new editor does not assist a specific characteristic, you will obtain a notification suggesting you utilize the outdated model. However, when working with the outdated model, you will be prompted to make use of the brand new editor for supported performance.

Upcoming options

Within the close to future, we plan to introduce a streamlined interface tailor-made to new customers. This simplified model of the editor will get rid of many of the blocks and components to make sure a seamless onboarding expertise.

As customers develop extra snug with the platform, they’ll transition to the total model, which boasts a complete suite of options designed for superior customers and specialists who possess a transparent understanding of their goals and the means to attain them. This upcoming characteristic will intrinsically hyperlink to our future “Customized UI.”

Allow us to now delve into this and different options which are within the pipeline geared toward augmenting the effectiveness of your advertising campaigns.

Co-editing in real-time (to be launched October 2023)

Expertise seamless collaboration with our modern “Collaboration Instruments,” which permits a number of customers to edit the identical electronic mail concurrently. This characteristic will offer you the next:

• versatile roles and permissions — assign custom-made roles and ranges of entry to your colleagues primarily based on their particular person expertise and duties;
• demo sharing — simply share your electronic mail drafts for approval and planning functions, streamlining the assessment course of;
• in-email commenting — allow shoppers and colleagues to go away feedback straight inside emails, fostering environment friendly communication and real-time suggestions.

With these highly effective collaboration instruments, your crew can work collectively extra successfully than ever earlier than.

E mail accessibility pre-check

It will be significant that you just construct and ship out solely totally accessible emails so that each subscriber can learn or take heed to your messages. Colour distinction, lacking alt textual content, inappropriate alignment … the brand new Stripo will spotlight all of those earlier than you export your electronic mail templates/messages in order that your emails will likely be accessible to each particular person on the market.

Darkish mode for electronic mail previews

Preview emails for individuals who desire Darkish Mode on their units by toggling between Darkish and Mild Modes within the editor. This characteristic eliminates the necessity to ship a number of check emails.

Customized UI

To boost your workflow and cater to your particular wants, we have designed our platform to show solely the controls you utilize most frequently, maintaining your workspace muddle free and targeted. In the meantime, the much less steadily used choices will stay inside attain, conveniently tucked away till you require them. We intention to offer you a tailor-made and environment friendly electronic mail creation expertise that can really assist your craft.

Checklists

Say goodbye to damaged or lacking hyperlinks and alt textual content. Stripo will proactively spotlight these points straight throughout the editor, enabling you to deal with them promptly and preserve the very best high quality of your electronic mail campaigns.

Components Tree

The Components Tree part is a user-friendly characteristic designed to simplify navigation inside your templates. Our aim is to avoid wasting you effort and time by streamlining the method of finding particular components inside your designs. With only a few clicks, you may effortlessly discover the required factor or easily navigate from one part to a different. We’re dedicated to offering you with an environment friendly and satisfying electronic mail creation expertise, and the Components Tree is a testomony to that dedication.

Spellcheckers 

Get rid of spelling errors with Stripo’s built-in spellcheckers, that are designed to assist a number of languages throughout the editor, making certain that your emails stay polished {and professional}.

How lengthy will the outdated editor work?

We’re devoted to refining our perfect editor as swiftly as attainable. Nonetheless, we’ll proceed to assist the earlier model in your comfort and to deal with any surprising bugs. The outdated editor will stay operational for not less than the present yr.

Wrapping up

The Stripo editor raises the bar in electronic mail advertising by delivering a flexible and environment friendly resolution for all customers. Its complete vary of options and enhancements are tailor-made to empower customers to create compelling electronic mail campaigns simply. Stripo stays steadfast in offering the very best electronic mail advertising software for novices and specialists by making certain compatibility with present templates and embracing cutting-edge developments.

The time is now to raise your electronic mail advertising campaigns to new heights. Do not miss out on the chance to faucet into the total potential of the next-gen Stripo editor. Strive it for your self, and witness the transformation it could actually carry to your electronic mail advertising technique.